The Lava Agni 4 launch India has created serious buzz, especially because it marks another strong attempt by an Indian brand to fight aggressively in the crowded mid-range smartphone market. Lava’s new Demo@Home initiative is also turning heads because buyers can request a doorstep demo before deciding to purchase—something usually seen with premium appliances, not mid-range phones.

With rising demand for non-Chinese smartphones and Make-in-India momentum stronger than ever, the Agni 4 arrives at the perfect time. The device promises improved performance, a cleaner UI and stronger build quality compared to its predecessors, giving Indian buyers a fresh option under the ₹20,000–₹25,000 bracket.

What Makes the Demo@Home Program Special?

The biggest talking point around Agni 4 is Lava’s Demo@Home campaign. Instead of relying only on retail counters or online reviews, Lava now allows buyers to book a home demo where a representative shows the device, explains features and clears doubts before you buy.

This idea appeals strongly to middle-class Indian families who prefer physical inspection over online risk. It also helps Lava regain buyer trust at a time when many users are cautious about long-term performance. If the program expands nationwide, it could become a major USP in the Indian smartphone market.

Design, Display and First Impressions

The Agni 4 brings a more polished design language with slimmer bezels, a refined camera module and a sturdy in-hand feel. Lava has kept the design clean and minimal, something Indian buyers often prefer in daily-use smartphones.

The 6.78-inch AMOLED display offers vibrant colours and smooth scrolling, thanks to a 120Hz refresh rate. For binge-watching, gaming or social media use, the panel feels sharp and fluid. At this price point, Lava’s choice of AMOLED instead of LCD gives the device a strong advantage over many competitors.

Performance and Processor Details

Under the hood, the Lava Agni 4 reportedly uses a MediaTek Dimensity 7050 chipset (or similar), ensuring strong mid-range performance. This makes multitasking smoother, app switching faster and gaming more stable. Users playing BGMI, Call of Duty or Free Fire should see consistent frame rates with minimal heating.

Lava’s near-stock Android UI also helps performance stay clean without unnecessary bloatware. This simple interface appeals to users who want a fast and distraction-free experience without ads or unwanted services running in the background.

Camera Upgrades and Features

The Agni 4 features a 64MP primary camera with improved low-light photography. Images appear sharper and colours more accurate compared to previous Agni models. The ultra-wide camera and macro lens offer flexibility for casual users who enjoy experimenting with different perspectives.

Video recording is expected to get better stabilization, making it suitable for vloggers, students and users who frequently film outdoor clips. The front camera also sees upgrades for clearer selfies and video calls, especially under indoor lighting.

Battery, Charging and Daily Use

A major strength of the Lava Agni series has been battery life, and the Agni 4 continues this tradition with a large 5000mAh unit. Paired with efficient hardware and clean software, users can expect full-day endurance even with heavy usage.

Fast charging support—likely in the 33W to 44W range—helps the phone refill quickly. This is especially useful for office employees, travellers and students who want minimal charging downtime during busy schedules.

Amazon Exclusive and Buying Experience

The Agni 4 is being sold primarily as an Amazon exclusive, ensuring easy access across India. With fast delivery, card offers and exchange options, Amazon becomes a convenient platform for mid-range phone buyers.

The Demo@Home option adds a personalized touch before the purchase, giving buyers more confidence. For tier-2 and tier-3 city users who often hesitate online, this hybrid model could significantly boost Lava’s market share.

Early Verdict: Can It Beat Chinese Rivals?

The Lava Agni 4 has enough strong points to challenge Xiaomi, Realme and iQOO in the mid-range category. Its Indian brand identity, cleaner software, decent camera setup and Demo@Home experience make it stand out.

While competitors may still offer slightly better gaming performance or more aggressive pricing, Agni 4 provides something equally valuable—trust, after-sales support and long-term reliability. For many Indian buyers, this combination might finally be enough to shift preference toward homegrown brands.

FAQs

What is the price of the Lava Agni 4 in India?

The exact price varies by variant, but it is expected in the ₹20,000–₹25,000 range.

How does the Demo@Home program work?

Customers can request a doorstep demo where a Lava representative showcases the phone before purchase.

Is the Lava Agni 4 good for gaming?

Yes, the Dimensity chipset and 120Hz display offer smooth gaming performance with minimal heating.

Does the Agni 4 have a good camera system?

It features an upgraded 64MP primary camera with improved low-light performance and better stabilization.

Is it available offline?

Primary sales happen via Amazon, but Demo@Home bridges the gap between online and offline experience.

Click here to know more.