AI Shopping Assistants in 2026: How People Choose Products Now (and What Brands Must Change)
AI shopping assistants in 2026 have quietly changed the most critical moment in e-commerce: product research. Buyers are no longer opening ten tabs, comparing specs manually, or scrolling endlessly through reviews. Instead, they ask one question and expect a summarized, ranked, and opinionated answer. This shift feels convenient to users, but it has deeply disrupted … Read more